About ZDS Communications
ZDS Communications is a public relations and marketing agency specializing in companies, nonprofits and individuals dedicated to making a difference. We have proven success in connecting clients with the customers they desire and developing and implementing customized campaigns with outstanding return on investment.
What we can deliver: Strategic messaging; media placements with desired stakeholders; project management; co-marketing partnerships; corporate sponsorships. Areas of expertise: Sustainability, including electric vehicles, solar power, plastic pollution and recycling; the arts and entertainment; education; healthcare.
Zan Dubin-Scott, president, developed her PR and marketing expertise as a staff writer for the Los Angeles Times, where she wrote features and breaking news stories for 15 years. Dubin-Scott’s home is equipped with solar power, which supplies electricity for her EV, which means she drives on sunshine. She likes cats. And dogs. And birds. Here’s her latest essay, in USA Today.
We have garnered media coverage for clients in all of these outlets. Please click to read.
Watch the National Drive Electric Week event produced by ZDS Communications
Recent Highlights
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National Drive Electric Week Embraces Non-Car Alternatives (and Nuance)September 20, 2021/0 Comments
Services
Our goal is to rapidly ascertain your needs and your distinctive position in the marketplace. That done, we’ll work with you to create a multifaceted PR and marketing plan to help you achieve the results you desire. We excel in pinpointing your strengths in order to develop effective, integrated marketing campaigns and in obtaining media exposure. Over the past 25 years, we’ve built relationships and formed broad based partnerships that we’ll draw upon to further your cause.
Public Relations Planning and Execution
Marketing
- Direct mail campaigns
- Advertising
- Partnerships
Video Production
- From script to editing
Special Events: Planning, Execution and Sponsorship Attainment
Writing
- Press releases & media kits
- Blogs
- Editorials
- Websites
- Brochures
- Annual reports
- Newsletters
- Employee magazines
- Copywriting
- Speeches
Testimonials
Clients
Case Studies
Plug In America
We helped Plug In America become the nation’s leading consumer voice for plug-in electric vehicles and the media’s go-to source for first-hand expertise and opinion on all things EV, from charging to policy. We co-founded, launched and served as communications director for National Drive Electric Week, the world’s most successful grassroots EV celebration, now observed with test-drives and other events by hundreds of thousands in all 50 states and eight countries.
SolarCity
The positive media coverage we garnered over a six-year period helped Elon Musk’s SolarCity go public and expand its business from a handful of states to becoming the nation’s leading solar power installer.
CarbonLITE
We arranged a six-minute video profile of this global recycling leader on Los Angeles’ leading PBS affiliate that’s been viewed by more than a million.
LA Works
We put LA Works on several TV and radio stations during an extremely challenging time—during the covid pandemic—when nonprofits like theirs were pivoting like mad and scrambling for deserved recognition.
5 Gyres
Landing stories about 5 Gyres in the Associated Press, on Good Morning America and in Time, among others, we worked diligently to keep this tiny but mighty and pioneering NGO and its leaders in the press, even as the world became increasingly aware of the scourge of plastic ocean pollution and major global organizations such as the National Oceanic and Atmospheric Administration entered the field.
Complimentary Consultation
Contact Zan Dubin-Scott, president, at 310-383-0956 or zan@zdscommunications.com
Please contact us so we can discuss how our targeted PR and marketing can help you attain more customers, followers or profit, or just make your mom really proud to see your name in the paper.
